Subscription Licenses are here to stay

The software companies of world has decided the answer to that question is yes. I first heard about subscription licenses from Adobe back in 2013. Then Microsoft followed. For good or bad, whether we like it or not, it’s here to stay.

I’ve had a crash course in subscription licensing this last year when PTC started offering subscription licenses for Arbortext software.

For some customers, it’s the absolute right choice. For the project-based services companies who need it to fulfill a contract, a one-year license is a real plus. The economics of services companies are very different from product companies. Margins are razor thin and when you only need a product for a little while, getting a temporary license for the length of your product can really boost your profitability.

Subscription licensing also changes the way the business categorizes the expense. Be sure to consult your business leaders to find out if this style of licensing is something they’re looking for.

PTC wrote an article about their subscription licensing. If you’re an Arbortext customer, it’s worth reading. Even though they’re using Creo as the example, you should know that all the same information applies to Arbortext subscription licenses.  All Arbortext products now have subscription license pricing available.

12 tips from UX designers that Techcomm folks should know too

Next to API docs, UI/UX is one of the fastest growing sub-domains in technical writing. Not surprising, because documentation contributes to the user experience and explain how to use a product’s user interface.

In May, I spotted an article by Robert Hoekman, Jr. that I’ve now read several times. He called it a “UX Reality Check” for designers. It’s easy to get distracted by your product and forget to look at the world through your user’s eyes.

As I read through, several points stood out as being just as applicable to technical documentation. Here are the bullet points from the article that stood out to me the most. Continue reading “12 tips from UX designers that Techcomm folks should know too”

Released: Arbortext 102 Best Practices for Creating Arbortext Styler Stylesheets

Arbortext 102 (AMG #2)Announcing the release of Arbortext 102: Best Practices for Creating Arbortext Styler Stylesheets.

The second book in the Arbortext Monster Garage series, Arbortext 102 is the second book about Arbortext and the first book about creating and publishing with Styler. Written in DITA using Arbortext Editor and published with Arbortext Styler, Arbortext 102 gives step-by-step instructions about rapid stylesheet development.

This book has been tested by customers, who have wanted to take control of their stylesheets and have! Today, what was once only available to our customers is now available to everyone.

And, to celebrate the release of Arbortext 102, we are offering Arbortext 101 for 99¢ today only!  Get your copy at Amazon today.